February 12, 2019 in

Lessons from a Professional Athlete turned Public Relations Professional

My first job after completing my Public Relations degree didn’t take me to a corporate headquarters or nonprofit office – instead, it took me around the globe as a professional…

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January 29, 2019 in

Building Your Team: How to Highlight and Combine Skills and Personalities

Consider this: Who would the Beatles be without Ringo, John, Paul AND George? How successful would Clemson have been this year without Dabo Swinney AND Trevor Lawrence?  (As a Gamecock, that…

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January 28, 2019 in

NP Strategy Expands Leadership Team; Amanda Loveday Promoted to Associate Director

NP Strategy, a strategic communications firm with offices in North and South Carolina, will expand its leadership team to meet the aggressive growth of the public relations agency. In the…

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January 15, 2019 in

The Art of the Ask: How to Receive by Giving

Stakeholder management is a crucial component of any long-term project, essential to understanding and engaging your stakeholders. But even with a solid foundation of information and a customized engagement plan,…

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January 2, 2019 in

New Year’s Challenge: Fewer Selfies in 2019

Your dinner, your stitched up surgery site, your haircut. Or… A gracious waitress, a skilled physician, a dependable barber. The only difference here is a matter of perspective.  As we…

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